I work at the intersection of

Product thinking
& design craft
Product thinking
& design craft
Product thinking
& design craft
Product thinking
& design craft

Senior Product Designer with a product management streak

Currently leading UX Design at QBCC

Currently leading
UX Design at QBCC

A bit about me

How I think & how I work.

How I think & how I work.

How I think
& how I work.

I've spent most of my career in scaling SaaS startups where the problems are messy, the constraints are real, and shipping slowly isn't an option. I think like a PM, design like a craftsperson, and care a lot about whether the thing actually works after it launches.

I've spent most of my career in scaling SaaS startups where the problems are messy, the constraints are real, and shipping slowly isn't an option. I think like a PM, design like a craftsperson and care a lot about whether the thing actually works after it launches.

These days I'm also building. I've been using Claude and Figma together to go from idea to interactive prototype to streamline my process. It's exciting, every week there something new to learn. For more, see how I adapted my process to work with AI on Government.

I've spent most of my career in scaling SaaS startups where the problems are messy, the constraints are real, and shipping slowly isn't an option. I think like a PM, design like a craftsperson and care a lot about whether the thing actually works after it launches.

My AI journey so far

My AI journey so far

How I think
& how I work.

The tools change constantly. My process has had to keep up.

What else I can help with
What else I can help with
What else I can help with

01 Product Strategy & Design

I partner with startups and scale-ups to shape the first iteration of products, bringing structure to messy ideas and helping teams launch with confidence.

Compliance & Stakeholder Alignment

I bridge compliance, product, and engineering, turning regulatory complexity into clear design solutions. This builds trust across stakeholders while keeping the customer experience seamless.

Design Systems & Scalability

I create and evolve design systems that keep products consistent, accessible, and fast to ship helping teams scale without reinventing the wheel.

Mentorship & Design Culture

I coach designers and uplift cross-functional teams, embedding product thinking and design practices that raise the quality of outcomes and strengthen culture.

My Experience
My Experience
My Experience

UX Lead

QBCC

Oct 2025 - Present

UX Lead

QBCC

Oct 2025 - Present

Senior Product Designer

InDebted

Dec 2021 - Aug 2025

Senior Product Designer

InDebted

Dec 2021 - Aug 2025

Senior Product Designer

Alcidion

Apr 2021 - Dec 2021

Senior Product Designer

Alcidion

Apr 2021 - Dec 2021

UX/UI Designer

People's Cnoice

Apr 2019 - Mar 2021

UX/UI Designer

People's Cnoice

Apr 2019 - Mar 2021

Global Designer

Leap Legal Software

Sep 2017 - Apr 2019

Global Designer

Leap Legal Software

Sep 2017 - Apr 2019

Jon Filho

Interested in collaborating?

Send me an email reach out on Linkedin

The work presented on this website is intended solely to demonstrate professional experience and design capability. All case studies have been prepared with care to avoid disclosure of confidential or proprietary information. This portfolio should not be used to gain competitive advantage against any organisation featured or referenced.

©2026 All Rights Reserved. Designed with 🤍

Jon Filho

Interested in collaborating?

Send me an email reach out on Linkedin

The work presented on this website is intended solely to demonstrate professional experience and design capability. All case studies have been prepared with care to avoid disclosure of confidential or proprietary information. This portfolio should not be used to gain competitive advantage against any organisation featured or referenced.

©2026 All Rights Reserved. Designed with 🤍

Jon Filho

Interested in collaborating?

Send me an email reach out on Linkedin

The work presented on this website is intended solely to demonstrate professional experience and design capability. All case studies have been prepared with care to avoid disclosure of confidential or proprietary information. This portfolio should not be used to gain competitive advantage against any organisation featured or referenced.

©2026 All Rights Reserved. Designed with 🤍

Jon Filho

Interested in collaborating?

Send me an email reach out on Linkedin

The work presented on this website is intended solely to demonstrate professional experience and design capability. All case studies have been prepared with care to avoid disclosure of confidential or proprietary information. This portfolio should not be used to gain competitive advantage against any organisation featured or referenced.

©2026 All Rights Reserved.
Designed with 🤍